Web Shopping Rush Sticks to Top Sites
"The largest online retailers took in much larger shares of the post-Thanksgiving shopping rush, while smaller retailers suffered.
"Sites like Amazon.com, Wal-Mart and Target were winners with bargain hunters. The Web sites for those three retailers captured 18.9 percent more traffic among the top 500 retailers than last year and gained in overall visitors, according to Experian Hitwise. Only two sites in the top 20 Overstock.com and Home Depot had declines in their traffic shares.
"Traffic at sites directing shoppers to deals for the Friday after Thanksgiving surged 9 percent over last year; those sites also sent more visitors to the top sites, although Amazon's referrals dropped by 32 percent."
Pour citer cette ressource :
"Web Shopping Rush Sticks to Top Sites", La Clé des Langues [en ligne], Lyon, ENS de LYON/DGESCO (ISSN 2107-7029), juillet 2009. Consulté le 29/11/2023. URL: https://cle.ens-lyon.fr/anglais/archives/archives-revue-de-presse/web-shopping-rush-sticks-to-top-sites